SETA
Superfood smoothies & functional beverages
Package design that brings simplicity, purity, and vitality to plant-based beverages
Services
Branding
Brand Identity
Package Design
Graphic Design
SETA Organic partnered with Zesty Brands to breathe new life into its product line of superfood smoothies and functional beverages. With a growing customer base of health-conscious, wellness-driven individuals, SETA needed a visual identity that reflected both the purity of its ingredients and the vibrancy of its mission.
Package Design that Connects You With Nature
The goal was to reposition SETA as a standout in the functional wellness space with modern, joyful, and shelf-impactful packaging—while staying grounded in the brand’s core values of nature, transparency, and conscious living. The refreshed logo and package design celebrates SETA’s connection to nature while introducing bold, vibrant imagery that commands attention and communicates clearly. SETA is positioned as a modern leader in plant-based wellness—offering convenient, consciously sourced superfoods.
