Branding that Celebrates the Neighbourhood
Deep Cove's Favourite New Restaurant
Our task was creating a brand strategy and identity for a new local restaurant opening in Deep Cove. Our branding strategy positioned this new restaurant as the go-to for locals. The logo takes inspiration from early vintage typography, minimal colour and liquor labels.
We helped develop the branding strategy, brand personality; and restaurant design including signage and menu design. We leveraged the visual language we created for Village Table to define the brand’s Deep Cove local flavour, from the custom typography, menu design to the takeaway packaging.
The brand identity is bold and recognizable against fellow shop owners and its sharp, irreverent personality asserts itself as not just another average neighbourhood restaurant. Including custom typographic menu’s and signage, the Cafe has become a food lover’s destination, luring locals and visitors alike.