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Holy Crap

Brand New Look for Holy Crap Cereal Holy Crap approached Zesty Brands to develop a new brand identity and packaging that would reflect updated positioning and work to modernize the brand. Through the years, Holy Crap relied on their awareness on the TV show, Dragons Den, to build the brand, but with a goal of driving more...

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Recipes for a Zesty Life

Book Design with a Twist In true Zesty form, Creative Director and Main Squeeze, Rachelle Hynes has written, designed, photographed and published her first book, "Recipes for a Zesty Life". The book concept To give the book a warm and energetic feel, we blended bold photography with handwritten typographic treatments. Plant-based recipes, Mindfulness practices, and short stories garnished with...

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Chiwis

Organic kiwi chips for people on the go. Chiwis approached our Vancouver branding studio to create a brand and packaging for their line of dried kiwi chips. The Squamish-based pioneer had a unique vision: to make delicious, healthy kiwi chips available to the masses. Brand Identity We started off with a Brand Discovery Session to learn more about Chiwis,...

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Paladin Security

A fully responsive website, marketing and advertising design. Strides ahead of the competition. We worked closely with Canada’s largest independent security company, Paladin Security to deliver a full design and development service for Paladinsecurity.com and Palamerican.com Using Basecamp to manage the project, we worked through an intensive UX process which included sitemapping, information architecture, user flows, content planning,...